2024
Ziko Lifestyle
Ziko brings timeless Indian craftsmanship to modern grooms with a vintage twist. We reimagined Ziko’s brand presence by blending traditional elegance with an old-film aesthetic, creating a nostalgic yet refined experience for today’s wedding stories.
Content Creation
Shoe Brand
Know More
Ziko redefines Indian wedding footwear with a touch of vintage nostalgia. From building a timeless brand presence to producing elegant product shoots and managing their Instagram, we crafted a visual language that blends tradition with aesthetic storytelling.
Reimagining Tradition
When Ziko first came to us, they were simply a wedding shoe brand, reliable, but lost in a sea of sameness. What we saw was a hidden story: one rooted in tradition, craftsmanship, and timeless Indian rituals. We knew Ziko didn’t just need a new look; it needed a whole new narrative. We started with the basics, unpacking their core values and understanding the “why” behind their brand.
Brand Identity with a Soul
We began by stripping the visual noise. Gone were the overly saturated colors and generic wedding visuals. In their place, we introduced a muted, vintage palette with an old-film texture, something that didn’t just look different, but felt different. The goal was to give Ziko a timeless identity, a digital presence that felt like browsing through an heirloom album of Indian weddings.
Our creative direction hinged on blending nostalgia with minimalism. We wanted the Instagram page to transport the viewer, straight into old family albums, dusty corridors filled with warm sunlight, and the crackle of wedding laughter. Every reel, every image, every post was crafted to echo that emotion. This wasn’t marketing. It was storytelling, softly stitched into every visual.
The Art of Storytelling Through Design
But a brand is more than just visuals. We built Ziko’s persona for the modern groom, a man who respects his roots but doesn’t shy away from expressing style. We shaped the copy tone to be gentle yet confident, subtle yet striking. We didn’t scream “Buy Now.” We whispered “This is you.”
On the product side, we highlighted craftsmanship, without overcomplicating it. No flashy videos or overproduced content. Simple textures. Gentle panning. Close-ups of stitches and tassels. All shot and designed with intent. The shoes were never just shown; they were felt.
From Product to Persona
Today, Ziko isn’t just a shoe brand. It’s a feeling. A moment. A vibe. We didn’t just rebrand Ziko, we rewrote its place in a groom’s memory. And that’s the kind of work we live for at Renai.
This transformation wasn’t just aesthetic, it was strategic. Every choice, from the grainy film overlays to the curated captions, was made to anchor Ziko in a cultural context while giving it a distinct, scroll-stopping identity. The result? A brand that now lives in the minds of its audience, not as just another wedding shoe label, but as a modern ode to Indian tradition.
More Works
(Renai® — 02)
2024
FAQ
01
What does a project look like?
02
How Does the Pricing Work?
03
Are all projects fixed scope?
04
What is the ROI?
05
How do we measure success?
06
What do I need to get started?
07
How involved do I need to be in the process?
08
What’s the creative process like at Renai?
2024
Ziko Lifestyle
Ziko brings timeless Indian craftsmanship to modern grooms with a vintage twist. We reimagined Ziko’s brand presence by blending traditional elegance with an old-film aesthetic, creating a nostalgic yet refined experience for today’s wedding stories.
Content Creation
Shoe Brand
Know More
Ziko redefines Indian wedding footwear with a touch of vintage nostalgia. From building a timeless brand presence to producing elegant product shoots and managing their Instagram, we crafted a visual language that blends tradition with aesthetic storytelling.
Reimagining Tradition
When Ziko first came to us, they were simply a wedding shoe brand, reliable, but lost in a sea of sameness. What we saw was a hidden story: one rooted in tradition, craftsmanship, and timeless Indian rituals. We knew Ziko didn’t just need a new look; it needed a whole new narrative. We started with the basics, unpacking their core values and understanding the “why” behind their brand.
Brand Identity with a Soul
We began by stripping the visual noise. Gone were the overly saturated colors and generic wedding visuals. In their place, we introduced a muted, vintage palette with an old-film texture, something that didn’t just look different, but felt different. The goal was to give Ziko a timeless identity, a digital presence that felt like browsing through an heirloom album of Indian weddings.
Our creative direction hinged on blending nostalgia with minimalism. We wanted the Instagram page to transport the viewer, straight into old family albums, dusty corridors filled with warm sunlight, and the crackle of wedding laughter. Every reel, every image, every post was crafted to echo that emotion. This wasn’t marketing. It was storytelling, softly stitched into every visual.
The Art of Storytelling Through Design
But a brand is more than just visuals. We built Ziko’s persona for the modern groom, a man who respects his roots but doesn’t shy away from expressing style. We shaped the copy tone to be gentle yet confident, subtle yet striking. We didn’t scream “Buy Now.” We whispered “This is you.”
On the product side, we highlighted craftsmanship, without overcomplicating it. No flashy videos or overproduced content. Simple textures. Gentle panning. Close-ups of stitches and tassels. All shot and designed with intent. The shoes were never just shown; they were felt.
From Product to Persona
Today, Ziko isn’t just a shoe brand. It’s a feeling. A moment. A vibe. We didn’t just rebrand Ziko, we rewrote its place in a groom’s memory. And that’s the kind of work we live for at Renai.
This transformation wasn’t just aesthetic, it was strategic. Every choice, from the grainy film overlays to the curated captions, was made to anchor Ziko in a cultural context while giving it a distinct, scroll-stopping identity. The result? A brand that now lives in the minds of its audience, not as just another wedding shoe label, but as a modern ode to Indian tradition.
More Works
(Renai® — 02)
2024
FAQ
01
What does a project look like?
02
How Does the Pricing Work?
03
Are all projects fixed scope?
04
What is the ROI?
05
How do we measure success?
06
What do I need to get started?
07
How involved do I need to be in the process?
08
What’s the creative process like at Renai?
2024
Ziko Lifestyle
Ziko brings timeless Indian craftsmanship to modern grooms with a vintage twist. We reimagined Ziko’s brand presence by blending traditional elegance with an old-film aesthetic, creating a nostalgic yet refined experience for today’s wedding stories.
Content Creation
Shoe Brand
Know More
Ziko redefines Indian wedding footwear with a touch of vintage nostalgia. From building a timeless brand presence to producing elegant product shoots and managing their Instagram, we crafted a visual language that blends tradition with aesthetic storytelling.
Reimagining Tradition
When Ziko first came to us, they were simply a wedding shoe brand, reliable, but lost in a sea of sameness. What we saw was a hidden story: one rooted in tradition, craftsmanship, and timeless Indian rituals. We knew Ziko didn’t just need a new look; it needed a whole new narrative. We started with the basics, unpacking their core values and understanding the “why” behind their brand.
Brand Identity with a Soul
We began by stripping the visual noise. Gone were the overly saturated colors and generic wedding visuals. In their place, we introduced a muted, vintage palette with an old-film texture, something that didn’t just look different, but felt different. The goal was to give Ziko a timeless identity, a digital presence that felt like browsing through an heirloom album of Indian weddings.
Our creative direction hinged on blending nostalgia with minimalism. We wanted the Instagram page to transport the viewer, straight into old family albums, dusty corridors filled with warm sunlight, and the crackle of wedding laughter. Every reel, every image, every post was crafted to echo that emotion. This wasn’t marketing. It was storytelling, softly stitched into every visual.
The Art of Storytelling Through Design
But a brand is more than just visuals. We built Ziko’s persona for the modern groom, a man who respects his roots but doesn’t shy away from expressing style. We shaped the copy tone to be gentle yet confident, subtle yet striking. We didn’t scream “Buy Now.” We whispered “This is you.”
On the product side, we highlighted craftsmanship, without overcomplicating it. No flashy videos or overproduced content. Simple textures. Gentle panning. Close-ups of stitches and tassels. All shot and designed with intent. The shoes were never just shown; they were felt.
From Product to Persona
Today, Ziko isn’t just a shoe brand. It’s a feeling. A moment. A vibe. We didn’t just rebrand Ziko, we rewrote its place in a groom’s memory. And that’s the kind of work we live for at Renai.
This transformation wasn’t just aesthetic, it was strategic. Every choice, from the grainy film overlays to the curated captions, was made to anchor Ziko in a cultural context while giving it a distinct, scroll-stopping identity. The result? A brand that now lives in the minds of its audience, not as just another wedding shoe label, but as a modern ode to Indian tradition.
More Works
2024
FAQ
What does a project look like?
How Does the Pricing Work?
Are all projects fixed scope?
What is the ROI?
How do we measure success?
What do I need to get started?
How involved do I need to be in the process?
What’s the creative process like at Renai?